The start button lamp is part of the lamp matrix. If you are on free play it should flash. If on coin, only when there are credits will it flash.
So given you have a good lamp, socket and wiring the problem may in the lamp matrix.
So you should go into lamp test and check your lamps associated with the row and column associated with the start button lamp.
Look at the lamp matrix chart on manual page 3.2 -- manual available on ipdb.
If all the lamps test good (in the row and column) associated with the start button lamp, then you problem is not board related.