Quoted from KingPinGames:I can only comment on what I know.
Myself and the rest of the JJP Authorized distributors are under contract to sell at certain prices with no extras (free shipping, etc) included.
MAP (minimum advertised price) pricing is the official name, IIRC. That's why a lot of times you see places that say to call them for a special price -- that's common with TVs and other large electronics.