Simpler games would draw non-pinheads, most people I know find anything more complex than Funhouse to be overwhelming. I'm sure lots of people will have fun with the handful of Dialed In!s that wander onto location, but idk if it'll strike a strong enough spark for them to seek out more. I do know reaction to the theme itself has been kind of mixed to negative among the non-pinheads I know - millennials are very, very good at knowing when they're being pandered to.