Brands, with a few exceptions mean little since the wholesale move of American Companies to China, Vietnam, etc. USA made clothes, like Woolrich, moved overseas but kept the high-ass price, sorry,it doesn't work that way.
Maytag name used to mean something, now its an off brand of dubious quality. Even once-excellent Japanese Brands manufacture has been moved to cheaper Countries and suffer quality wise, like Nikon.
I purchase good American made hardware from antique and surplus shops since current offerings are made from inferior steel. This is why I enjoy owning, restoring and using Simplicity and Allis Chalmers mowers, vintage Johnson and Evinrude outboard motors, drive a 1970 Chevy truck and play EM pinball machines.
Right now I cannot even think of a Brand that instills confidence, desire to own, anything. Maybe Carhart, Ruger, Martin guitars.