Quoted from phil-lee:
It is heartening to see a legitimate Automobile Manufacturer like Mercedes produce an dependable electric vehicle. The Germans embraced and improved solar power as well as alternative fuel sources early on, I see no reason why they won't quickly take their rightful place in the World as "The" best electric vehicle Manufacturer.
Tesla's shoddy construction, manic CEO and overpricing with late delivery all combine to an eventual tragic future, sooner rather than later. It's probably time for them to quit playing, sell out and let the real Auto Companies produce electric vehicles.
It's not just Mercedes. They're going to get eaten alive from all quarters in practically any objective measure.
Jaguar and Audi either have or are launching directly competitive vehicles this year; Porsche will be in the same segment in about 9 months. There'll be numerous BMWs and Volvos soon. Floodgates on Japanese EVs will open shortly.
Probably the most important EV of the year is barely being talked about in the West ... the Hyundai Kona Electric just launched in Europe and earlier in Asia. It's a small SUV with a 300+ mile range with the larger battery option. The smaller battery version (good for about 170 miles) will likely cost about $28k in the US. The bigger one $32-33k. Build quality's immensely better than any of the Teslas. Needless to say that reliability will be in a totally different class.
VW are funnelling $40Bn into EV development before 2022.
The other giants aren't going to take a back seat forever. Ford, Fiat, PSA, Renault / Nissan, GM will all be there. The Chinese are pushing hard, under pressure from their own government (under pressure from their own people over air quality), most notably in the West through thier investments in Volvo and LTI ... but that's just the tip of the iceberg.
I'll also be amazed if Samsung don't enter the market too, at least for small / city cars. They have huge investments in battery technology, AI, user interfaces, embedded processors, electric motors. They could make practically all of the technical or electrical stuff in house.
Then there are wild cards like Dyson, who already have hundreds of engineers working on future EVs, and have a record of disrupting established product categories. Particularly when it's heavily rumoured that a battery company they acquired a few years ago have recently made a major technological breakthrough, around which their whole EV business is intended to revolve.
The fanboys ask how the rest of the industry can compete with Tesla. The better question is how can Tesla possibly compete with the rest of the industry, especially given the massive wastage, dire looking books, and an increasingly unhinged CEO / President / Largest shareholder. The colossal subsidies they've benefited from for years are drying up and they now have to go 'legit'.
Give it 12 months, and anyone who's not a brand slave would have to be mad to buy a Tesla in ANY segment of the EV market, over the competition. Going forward, all I see them being able to count on is built-in-'Murica status. So maybe they can take over the segment that Rams and F150s currently occupy in the US. Might be a bit difficult to roll coal with them though, and I'm pretty sure Ford, GM and FC will have those bases covered anyway.