didn't want to make too long a post so this is part 2.
I have been looking into the Model 3 and really love it for a number of reasons.
There is the base car (no options) which is $35K less range and there is the big battery with lots of options and self driving or semi automatous and luxury etc.. that is $55K (or more)
So it's not as if you can spend $35K and you get the same car as someone who spends $55K. Much like you can get a Tesla S for $79K or $150K same basic car but a big gap due to features and performance.
The base does not have all the self driving aids.
I was looking at cars in the size and price the closest one is the BMW 3 which is the same size, same interior room (or similar) similar weight has a 4cylinder turbo and is around the same quickness and costs around the same maybe the BMW is a few thousand more.
This doesn't factor in the big rebate of $7500 which makes the Tesla 3 stand out in that you get similar car but Uncle Sam pays you money to buy it.
Once the subsidy goes away (And by then BMW will be able to produce an EV with their own $7500 subsidy the tables will be turned). But that's not today. Today the Tesla 3 is better and in fact you can get a $45K Tesla then factor in the rebate would be the same price as a lower optioned BMW.
I was looking at was self driving or semi automatous driving and the base Tesla buyers the Joe 6-pack that just wants a cheap car will likely be not getting all the bells and whistles. Tesla is charging $1K extra for a different paint color and $5-9K for the driving aids and the semi automatous self driving aids and $5K for luxury items and I know a lot of folks are probably not going to spend money to get a full tilt Tesla 3 (which can exceed $55K), that's a whole different zip code than the $35K car.
MB E-class probably has the closest to Tesla in semi automatous driving and from what I've read it's getting there but it's really not that good. The new version that is being worked on for release is better but not out yet.
But the good thing about Tesla is that they will upgrade you. So while their system is the best now, maybe in 2 years MB system will be as good or better, but the point is in 2 years Tesla system will be better too and it will be upgraded.
So if you are interested in Semi automatous function, right now the E-Class is not as good and that is a much more expensive car anyway and with a worse auto pilot. So the BMW 3 series while it compares to the base Tesla 3 in many ways it does not come close to the upper level cars due to the auto pilot function.
I think auto pilot is Tesla's ace in the hole. I think people like me can afford to buy anything. I can buy a MB E-class with every option but it still won't have as good auto pilot as the Tesla, I see the great value in the Tesla 3 (even if the rebate is phased out) I am opting for the big battery, twin engine with luxury package and the auto pilot.
I like the technology and with the larger battery and the twin engine the car will be a beast and can stand against the best luxury cars in it's size.
But I am not one who really cares about buying a EV car because it saves the polar bears. I am buying because it's a tour de force in technology, it looks great and has great safety and performance and self driving down the road and a decent price. Plus less to break and need repaired on the Tesla vs a luxury ICE car.