Darth Vader is a good code name for BTTF
Air would be good for Jaws
I agree that the "cannibalizing sales of the current titles" thing doesn't really hold water. I'm not buying TMNT, Mando or Rush now simply because they haven't told me what's next. I'm not buying those games because I don't want to own them. If I knew what was coming, I'm more likely to put a deposit down on a theme I do like. I think the number of people who both want a pinball right now AND pay any attention to stern's upcoming release schedule is very, very small. Pure speculation, but I really enjoy seeing new games released.