***DISCLAIMER LONG RANT*** PLEASE TROLL
So Stern: self proclaimed "Lifestyle brand"
According to wikipedia: A lifestyle brand is a brand that attempts to embody the values, aspirations, interests, attitudes, or opinions of a group or a culture for marketing purposes.[1] Lifestyle brands seek to inspire, guide, and motivate people, with the goal of their products contributing to the definition of the consumer's way of life. As such, they are closely associated with the advertising and other promotions used to gain mind share in their target market.[2] They often operate from an ideology, hoping to attract a relatively high number of people and ultimately become a recognised social phenomenon.
When has stern given the pinsiders what they have asked for lately? Did we ask for LZ? Hell no. Did we ask for Turtles, no but it is still pretty cool. Did we ask for Star wars to be better?... Have we been asking for Godzilla? No. James Bond? No. This thread represents years of requests from the fans that have been denied. So if you are going to "embody the values, aspirations, interests, attitudes, or opinions of a group or a culture" start giving us what we want, not what you or your designers want. This is your target market here not Netflix or Disney. Start caring more about your true fans, pinball people. We keep your doors open Stern.
****PLEASE SHARE WITH STERN EXECUTIVES*****