That set up is good for creating a good low reluctance magnetic circuit (reluctance to magnetic flux is like resistance to electric current). The more steel the lower the flux density and so less chance of saturating the magnetic circuit at any point, which would choke off and waste the flux generated by the coil. Steel is cheap, copper expensive, maybe they wanted to shift the balance to more steel/less copper and still get the same amount of flux to the moving core, therefore same force. Anyway, on paper it's a better magnetic design, but more expensive and more parts to go wrong.
Don C.