Quoted from o-din:Almost as long as they have been around. Limited runs, no advertising, underground culture picking up on it, famous hip hop stars wearing it.
It's gotten steadily bigger with no end in sight.
Guerilla marketing seems to be very effective on the millennial generation. They don't respond well to traditional advertising methods. Anti-trust of the corporate world seems to be in fashion but they will pay $150 for a branded brick. Doh!
You're definitely one of my favorites O-din but this whole Supreme thing is lost on me. I'm friggin' old though.