Quoted from hassanchop:Yep, this is the first DLC for Pinball.
Not true.
CGC offered a color chip for $400 for used the existing hardware to color the DMD and increase the resolution of many of the animations. People were pissed it wasn't included at first, but eventually most bought it.
JJP has offered a ticket dispenser code/game for added cost for many of their games. As I recall this costs more than $600 and doesn't include a topper.
Multimorphic has been doing this for a while to add new games to their system.