Hi all. We just announced publicly that the P3 is now officially in production. First machines are expected to come off the line in late March, with customer shipments commencing in April.
I'd like to offer a huge thanks to everybody who's supported us, advised us, constructively criticized us, or even just watched us during the last few years. We've stayed true to our vision and course-corrected along the way, and we're incredibly proud of what we've developed. The group of people who have come together to help bring this machine to life is top notch, and the machine is something to behold. Pinball is evolving; the P3 is proof of that.
Full text of our announcement follows.
The last couple of months have seen Multimorphic reach a number of major milestones:
- All 2800+ parts for the first set of production P3s are on order, with some still being fabricated and others in-house and verified.
- We've selected and begun working with a contract manufacturing partner for P3 production.
- A bunch of patents have been granted on our core technologies, including all of our most revolutionary features.
- We've added a significant number of features to our software development kit and game framework.
- We're in trials with some web-based tools that will help us support both current and future customers.
- The specs for the P3's computer system are locked in.
All along we've known that showing early prototypes, partially-developed games, and a bunch of new ideas was a big risk. Some people like things in the pinball industry to remain as they've been for 30+ years, whereas others are eager to see product capabilities improve and new machines designed to address the needs of the modern pinball consumer. We decided early on that it was important to hear opinions from both groups of people so we could design a modular, multi-game platform with the potential to deliver that traditional pinball experience as well as exciting new experiences.
The modular design of the P3 is essential for multi-game capabilities and serviceability features, and it also modernizes the manufacturing and assembly process. Every major sub-assembly can be fully built to spec and tested outside of the playfield frame and cabinet. This means there is no critical pinball experience required for people to assemble a P3, and it allows us to effectively leverage contract manufacturing partners. That brings us to...
We are officially in production! For the last couple of months, we've been dedicating significant resources to supply chain management. With all of the parts on order or already received, we're turning some of our attention to helping our manufacturing partners successfully produce P3 machines.
Step 1 was to introduce the factory workers to the machine. We let them play and experience the functionality of the P3, and then we tore it down and showed them how everything fit together. It's an interesting experience to see the fruits of your 5 year labor broken down into a pile of parts in just a couple of hours, but the next step was much more rewarding. We watched as technicians who had never touched a P3 component before that morning put the entire machine back together (following our instructions of course), turn it on, and enjoy playing more pinball.
In the coming weeks, the relatively empty area seen in the pictures will fill up with P3 parts and people putting them together. That means we're only a couple of months away from shipping machines to our first customers. Those of you who have chosen to own a P3 will soon reap the benefits of the forward-thinking process that went into its design and our desire to deliver significantly more value for your money.
As we ramp up the production process, it's important for us to not only build high-quality first-run machines, but also to stage fabrication and delivery of parts for subsequent production runs, especially since some of the custom parts take 3-4 months to be made and delivered. While we'd love to wait until we have production machines out in the wild before asking the next set of customers to lock in their orders, it's impractical to ramp up the manufacturing site and then have them sit idle for 3 months waiting for more parts. Therefore, the time is approaching for us to ask the next set of pre-order customers to lock in their orders and pay for their machines.
We will soon be reaching out individually to more of you on the pre-order list. We're locking each of you in to a final price of $9875 (plus applicable tax and shipping charges). Those of you who signed up during the 5 game promotion will receive 5 games for that price (Lexy Lightspeed - Escape From Earth, Lexy Lightspeed - Secret Agent Showdown, Cannon Lagoon, ROCs, and Barnyard). If you're interested in a payment plan, we'll be outlining a payment schedule in the email.
If you're on the pre-order list and don't hear from us by the end of January, your order likely won't be filled in our 2nd production run. Feel free to email me in early February to request an estimated production date for your machine. Current plans include ramping up assembly in March, with first customer shipments going out in April, and building increasingly higher quantities after that.
We continue to be grateful for the support and patience you've all shown us throughout this process. It's a very exciting time for us, and we can't wait to see trucks rolling out with new P3 and unboxing pictures in your homes and locations. As you all know, that value of owning a P3 will continue to improve as the game library grows. Now that we've reached production, we can put a lot more of our R&D efforts into new games and game content. As such, this is only the beginning. Game on!
- Gerry Stellenberg
PS - If you're not already following us on Facebook, Twitter, or Instagram, please add us. We'll be ramping up efforts there shortly.