Investing in metaverse-things today is a bit like picking "who will be the internet" in 1996. Wasn't possible then.
It wasn't Netscape or Lycos or Altavista or TheGlobe or Webvan or Pets or Give or many other ambitious startups. Meanwhile, many existing titans were correspondingly taken down in the process of failing to adapt (ToysRUs, Circuit City, etc). Yet somehow all of those existing concepts and sales channels never went away once Google, Facebook, and Amazon comprised 95% of the momentum.
Today it seems like we have little choice but to take a shotgun approach and seed multiple upstarts in the hope that one of them will hit it big.
I would expect Microsoft, Google, Facebook, or some other existing enterprise might have a better than average shot of capturing the metaverse momentum since they depend upon making nimble technological pivots. Like when Microsoft pirouetted perfectly in time with IE 3.0 and leapt into a world which, had they stuck to enterprise and desktops alone, might be only a niche enterprise player today.
Also keep in mind the interface of the internet was PROFOUNDLY altered with the advent of the smartphone and particularly the iPhone. Seriously, keep that in mind. Before the smartphone we were still Internet v1.0 until the interface was upgraded. Businesses like Uber, DoorDash, etc. wouldn't even have been possible nor would Facebook, Snap, TikTok had an opportunity to gain the explosive growth they did. Not to mention our society becoming so highly image focused with a camera now in every pocket.
So... we are still awaiting our i-Vision glasses to give the metaverse the heads-up display it needs to truly explode. Google Glasses and the Snapchat Spectacles have thus far come the closest to a wearable everyday interface vs. "portable worlds" like the Oculus Quest 2. Surely, we are headed toward a fusion somewhere between the two... something light, wearable, and blends into our everyday life which can be commanded with hand gestures and voice.
Right now I play Walkabout Mini Golf with friends at least twice a week via my Oculus Quest 2. Every time I play it, I am still awed by its "simple yet extraordinary" next-level experience which feels exactly like the exciting early stages of other paradigm shifts (Commodore 64, desktop PC, smartphone, etc).
It'll be big. Real big. But the interface will be the rocket fuel... and we don't have it yet. Whatever it is, it will largely replace our phones. That will be the tipping point. Watch for the players who might nudge us there. As well as new businesses which could leverage the format in a way phones cannot.
Regarding crypto... I have zero interest in it until I can buy a loaf of bread from the grocery store. We have to remember the metaverse is still the provenance of the privileged driven by billions in R&D. Kind of like owning a briefcase cell phone in 1987.