Concord, NC
aurich, that is a safe reply. Could they of done a better job introducing TWD pin to the world? Yes or no and if yes how. It seems like your answer is no as Jody is a smart guy.
(Topic ID: 104199)
You're currently viewing posts by Pinsider zentron.
Click here to go back to viewing the entire thread.
Quoted from tadowhere:Isn't the main thing in marketing getting ppl to talk about your product?
Stern Pinball TWD marketing ✅
Talking is talking and not marketing. Talking could have a negative connotation where the purpose of marketing is to show the positives of the product which encourage someone to purchase and own it.
Stern should stick to manufacturing and work with its distributing network to market the game. If I was a distributor I would be happy with the theme choice but not happy with the way the pin has been introduced to the public.
Quoted from aingide:...but this marketing strategy seems to work for them. Over the last several years, hasn't Stern sold more machines at higher prices netting more profit? That is ultimately what marketing is supposed to facilitate..
The last several years Stern has went from the only pinball manufacturer to the oldest and is losing market share. They will continue to lose market share for the foreseeable future unless they make some significant changes.
You're currently viewing posts by Pinsider zentron.
Click here to go back to viewing the entire thread.
Reply
Wanna join the discussion? Please sign in to reply to this topic.
Hey there! Welcome to Pinside!
Donate to PinsideGreat to see you're enjoying Pinside! Did you know Pinside is able to run without any 3rd-party banners or ads, thanks to the support from our visitors? Please consider a donation to Pinside and get anext to your username to show for it! Or better yet, subscribe to Pinside+!
