For Stern i think their marceting works like an ace.
They will only change that if the sailes go down. But i have the feeling they are doing really well atm. Which is fantastic off course.
I rather have a company bringout fun pins without great marceting, then no company.
As a costumer.... I think this non communication slowly will bite them back. Looking at other companies.
And i think they will make some changes in future. They are not stupid, far from it. They will do whats needed to sell the amount of pins they like to.
Lets wait when the new factory runs full speed. I have the idea Stern will step up then.