As per their Facebook posting:
"Post a picture of yourself wearing a shirt from the Stern Shop and 3 of you will win a signed translite from our upcoming game! We will pick our winners on 8/29!"
If they are sending out signed translites from the upcoming game on Friday, looks like we will see the announcement this week!
The Walking Dead !!!!
confirmed via season 4 blu ray released 8/26. Credit to Jediturtle