Quoted from Razorbak86:Give me a choice between Guinness, PBR, and bottled water, I'd pick the Guinness first, the bottled water second, and pass on the PBR
If we all liked the same beer there would be only one.
I love me some Guinness as well. Although it is not nearly as heavy as many Americans perceive it to be, it is not what I would throw back on a hot day.
Guinness is rarely poured correctly (Tommy Nevin's does a nice job though) in the US, so its at its best when poured in Ireland. I drink almost nothing but Guinness when there, and the weather is perfect for it. On the rare *hot* day I'll switch to Smithwick's.
The PBR machine fits squarely into the company's hipster vibe, so I think its a great investment for them and will reap rewards. I'm not sure how they will quantify said rewards though, as they won't be the one emptying the cash boxes. I'm not even sure a full cash box means more PBR sales, but I'll assume they know what they are doing.