(Topic ID: 106782)

Stern's Marketing Model - Pro, Premium & LE and Mods

By swinks

9 years ago


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  • 113 posts
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  • Latest reply 9 years ago by Baiter
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    Topic poll

    “Do you like Stern's current marketing model ?”

    • Yes 52 votes
      32%
    • No 113 votes
      68%

    (165 votes by 0 Pinsiders)

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    #81 9 years ago
    Quoted from markmon:

    Ya just like apple. Because they only have two iPhones: the iphone 6 and the iphone 6 plus each coming in 3 colors and 3 sizes .... and the iphone 5. Wait.[/quote]Wouldn't the iPhone5 be analagous to Mustang? It's not a variant of the iPhone6. It's a previous model that they still sell. A third model might be an iPhone6C with those horrible pastel plastic cases.

    Maybe the theory applies to the iPad. Certainly there are only two models there? Lol. Maybe Apple should cut back and take a queue from stern. That's what you meant to say I think

    Neither one has a whole lot of models to choose from, to be honest. There are positives and negatives to that strategy. What complicates things is Gary's three-legged stool model. It's obvious that the Pro is made for most operators while the Premiums and LEs are for collectors and few operators. His problem seems to be getting the rec room buyer: the guy with the billiard table and the 40-in-1 arcade cabinet. He can't get a decent machine out for $3000 or less. A neutered Batman. A neutered Iron Man. The Pin, which I was rooting for, basically disappeared within two months of its debut. Now we're going to get Whoa Nelly!, a farmer's daughter joke that hasn't been funny since Hee Haw sputtered off the air over 20 years ago. Honestly, I think they'd be better served just rerunning their 80s solid state games.

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