1 of three things will happen with this development.
1. It could be awesome
2. It could lead to a severe backlash when Stern starts asking $20 per month, then $5 per game for the service or your game bricks.
3. It could really suck when you turn on your machine and find out it is bricked until you pay .0000343 BTC to a nigerian prince.
I could see it being any one or a combination of the above.