Quoted from Nevus:
I'd like to read more about minimum pricing etc. I'll be the first to admit I'm not informed on this topic.
Does Stern get the same price per unit, or do they have bulk discounts to distributors?
How does it benefit Stern to control distributors pricing?
Some distributors were upset because a select few other distros were selling the games with very little margin at all. They have overhead and need to make something... Then they enacted the minimum advertised price rule, which is very common in electronics. They will penalize distros if they advertise the game for below a certain amount.