I am not a fan of Star Trek, have not even seen the new movies, so the game wasn't on my radar at all. Thought the playfield looked butt ugly from initial pictures/videos, never doubted it'd play well though because it looks like a Spiderman-type layout, which is proven and good. Was surprised how much I enjoyed playing on a few friends' pros. Doesn't look nearly as bad in person and plays fantastic.
All new Sterns have a honeymoon period when they first come out, it'll take a while for people to settle down about the newest game, but I do think ST is a solid game and one that'll hold up over time.