Yes you are right, when you look at both pins, the UM immediately picks you up more. Sound & light attract you just in a minute.
But i think Halloween scores on a whole other level, and that's what makes it so unique in the pinball market.
If you want to put it negatively, you could say 'boring', but I see it more as very, very reduced. That combined with the Carpenter vibe is exactly what makes it work. I'm sure if the pin is completely ready it will be gorgerous.
Do we not have enough action pins most of the time made by Stern, where the player is penetrated by stressful always the same sounding soulless guitar music and callouts?
If you are not a guy which can only enjoy life with Thrash Metal 24/7.
When i'm in the mood for it, i'll play my Metallica.
So i like to have different pins for different moods in my collection.
BTW: i was not a great fan of the theme when it was released, but finally i ordered one, because of the playfield design and of cause the trust in Spooky generally.