When I made my assembly I used magnets from Home Depot because they were available. They are ½ inch by 0.20 thick. That’s actually a little thick because I had to space the board out a little to be sure the magnets cleared the reed switch. I think the ones Sckwaggs suggested would fit better.
Also when I made my prototype I simply glued the magnets with hot glue. However, they soon came loose. I then glued them with silicone glue, they are still holding. I think epoxy would have been better but I didn’t have any at the time.
I don’t think 10.00 per target is unreasonable at all. As far as more difficult to install, gluing in a magnet is much easier than trying to adjust those horseshoe contacts. That’s what prompted me to try the reed switches in the first place. Replace the board, glue in the magnet and you’re done – no adjusting required.