Quoted from Manimal:This pre-pay crap has to stop.....period.
I agree to some degree... but also see the other side.
You can't expect to be able to build 1000 machines up front without some kind of "guarantee" that the pre-order guys are interested in a final purchase.
With Alien; it's probably a no brainer that you will eventually sell out of the machines you build.
With Full Throttle; there is no way I would have built more than a handful of machines. No theme = risk for sale later.
Preordering is a problem... but blindly building X # of machines is equally a problem.
Not sure the right answer.