I have both mario translights on my wall. i would love this game on theme alone. The game-play is shallow, but this is a game i played at the arcade when i was a kid.
also these are high in demand and are easy sells.
there are a lot of gamers with disposable income.(Nerds usually have jobs and like Mario)
and yes I'm a nerd and collect nintendo crap ... err i mean collectibles
PS: Screw the hobbit and make a Legend of Zelda Pin or just a World of Nintendo Pin