For initial cleaning of a dirty playfield I use baby wipes since I will be polishing and waxing it anyway.
But for normal maintenance cleaning, I use Novus1 and microfiber towels. I spray directly on the playfield. Just don't let it sit. I also use a microfiber towel to buff off the wax. Basically, treat it like a brand new car.
Treasure Cove's polishing disk kit is awesome if your playfield is dull.