Dear lord...
Facebook:
"I kinda hate that this is a joke. That any theme that isn't obliviously made for male players is funny. I'm not a Hello Kitty fan but I know there are many people who do love it. Hey if it had original artwork it could be really eye catching. Same with My Little Pony that actually had a large male audience as well. Well here's hoping the next game will actually reach both genders."