Quoted from rai:Ghostbusters was like this, people would buy GB sight unseen. I think GB is a great game but probably was sold initially on theme as much as anything.
and looks. it was the best looking stern in a very long time. Tons of shots, great appearance and great theme. Looked like stern actually put some effort towards a game for once. I'm sure the hobbit being released around that time had nothing to do with it.