For beer, make sure you have some good crafts on tap to attract the hipsters. You also need your classics like PBR, Natty, Bud light, etc.

You need to generate foot traffic. So promotion is going to be your friend. Blow it up on social media. Try to have a killer happy hour.

Next, you need to reach out to your local APA/BCA/TAP pool league representative and get a couple of pool teams to use your location for league. This will generate guaranteed customers every week. If you can get 2 teams to choose your place as a home location, this will get you about 20-25 people each week shooting pool league.

Pinball league! You are going to need to promote and run a pinball league to attract patrons.

Skee Ball league! In my area, skee Ball leagues are all the rage with the college crowd. Again you need to draw patrons to your establishment.

Entertainment! Another way to draw patrons in. You really need to mix it up here. Wednesday’s karaoke. Thursday’s open mic or comedy night. Friday’s local bands. Saturday’s assorted DJ’s.

The games. You need more than just pins. You have to have at minimum 5-7 classics like pac man, Galaga, dig dug, mortal kombat, street fighter and NBA Jam. Also do you plan on going free play or coin drop?

Just a few thoughts for you.