This is why I am very impressed with Full Throttle. It is a lot easier to make a game with a licensed theme because the story lines, images, characters, video clips, music and sounds are essentially already developed for you. Now that we have LCD displays and stereo sounds this makes it even harder to create a theme from scratch. Gone are the days a few static pictures and a couple of sound effects passed as a theme the way it did when Gorgar or Xenon came out. The money saved on art and IP development can easily pay the licensing fee and maybe add an extra toy on the playfield. Not to mention that in today's world pinball *needs* a recognizable theme more than it did in the past to draw in location players.