Quoted from skink91:Really? My understanding is Black Panther’s gross box office was the highest of any Marvel films except Avengers.
I'm not sure Black Panther is as timeless as some of the other Marvel characters. Prior to the MCU movies, not many people knew much about Black Panther. There was a readers poll done by CBR in 2006, where Black Panther rated 44 on the list of most popular Marvel Characters. In terms of popularity, he was behind Shadowcat, Multiple Man, White Queen, Iron Fist, She-Hulk, Sub-Mariner, Nova, Power Man, and Princess Powerful.