I don't have a horse in this race, so I'm just playing Devil's Advocate:
What do you think would happen if he DID actually (somehow) produce an actual game, and began delivering them? How would the community respond?
Edit: Jumping the gun there. I should have asked, how would the community respond if he actually unveiled a game at Expo? Aside from the booing and throwing of shoes and pitchforks, of course.