Quoted from benheck:
I no longer feel it's a strong title for pinball anyway (no license, no sales) increasing my level of not-giving-a-shit.
It really does sadden me to say it, but unlicensed games just are tough sells. People claim they want them, but then they see them and would rather talk about their favorite movie instead.
I think it's really because anything unlicensed brings the baggage of unreasonable expectations. Witness this thread. People want a zombies game! But no, not that kind of zombies game! When there isn't a license for you to kind of box the concept in mentally it's free to wander, and you can become disappointed easily if it doesn't wander in the direction you personally love.
I have themes that I would love to do if I was crazy enough to try and build my own pin. And I'm reasonably certain that I could build some excitement around them. I'm not a pinball designer, but I do know design and branding, I've built a career around it.
But I know that no matter how well I did that, and how slick my marketing and art and presentation was, I could generate all the excitement and probably double it with almost no effort by just reaching into a hat and picking a popular and visually interesting 80s movie.