Quoted from Xelz:
If TS4 has proven anything, it’s that anyone who bought JJP’s POTC for MSRP got it for a steal at that price.
Ten years ago, everyone complained that WOZ Emerald City at $6,500 was too expensive. When I picked up my game at his JJP Lakewood, NJ facility back then, Jack confessed to me (and to anyone who asked) that he really had no reliable pricing formula.
He had to make a splash with his initial release so the BOM was secondary. That's what he told me. Some Pinsiders believe that JJP would escalate its "mech quotient" with subsequent titles. In reality, WOZ was the Twilight Zone of its day (even the layout is reminiscent of TZ) in terms of mechanical sophistication.
The confluence of JJP's entry into manufacturing, coupled with the fact that Jack already had the WOZ license from his companion business, combined to produce an exceptionally complex bellwether game for this fledgling pinball company.
However, it was just a matter of time before the economics of the business altered the product. I don't profess to offer any answers because running a pinball business is outside of my field. What I do know is that enthusiasts in this hobby viewed Jersey Jack as the pinball company which emphasized innovation and inspired mechanical modernization.
I hope that JJP reclaims that sensibility with subsequent titles.