-Move the QR reader to coin door location while the concept is in its infancy.
-Make Limited Edition machines unlimited for the duration of the license contract to help keep a fair and consistent supply to the large growing list of distributors(not enough allocation) and eliminate scalpers on second hand market.
-Open up the lines of communication so distributors have clear information to communicate to their customers.
-Increase beta testing with key figures to help reduce warranty and qc issues and lower overall cost.
-Eliminate the home version pinball with no coin door(at $4000+ this concept is dead)
-Start a new division capitalizing on the virtual pinball market and introduce official Stern licensed virtual machines.
-Not sure I could move or live in Chicago, stay off Pinside-keep my mouth shut-but I do love pinball and have ideas.