If you believe this (it may well be true) then bypassing your distributor and going with JJP directly would fall into their strategy. I've owned 2 JJP games (GNR will be my 3rd) and in my experience their customer service is awful. They used to have a ticket system that worked ok but later this seemed to have been abandoned. My RR WoZ required multiple light board replacements which I was only able to obtain through a distributor. JJPs only response was to sell a $800 kit that I had to figure out how to install myself. My Hobbit required new ramp flaps to be installed, and some other fixes. Additionally every single light board needed to be replaced in Hobbit and without my distributor I would have been left with a non-functioning game. Recent experience with playfield problems has shown they aren't very responsive without a distributor or groups of buyers on pinside applying pressure. For pinheads that maintain and can move and set up their own games distributors may be optional, but without distributors JJP will loose access to a lot of more casual buyers that work with local distributors to buy, setup, and maintain their small collections. Even now people who ordered from JJP direct and called or emailed about the status of their order have gotten no response. I'll be sticking with my distributor.