Here is the deal. The Hobbits primary antagonist is the dragon, and is at the center of the movie. Now JJP decided to make Smaug the focus of their game and allocate a lot of real estate in the game (good idea). BUT, but, you have to get the toy damn near showcase material to pull it off. It should have been fine tuned, critiqued, re-done (over and over if necessary), practically perfected over and over again until it was damn near perfect starting from development day 1. There is a lot riding on this toy - more so than in any other game I can think of. If they don't have it, they have time to reach out to someone else and get it corrected. They have to get this right. While I am at it, they have time to correct the rest of the toys as well - they have time. But this needs to be a major red flag, all hands on deck, moment to keep this game a winner.