Here’s my worthless 2 cents: they made an original fun gangster pin that was light in touch and put the Godfather assets on it to give it a licensed recognizable theme. We were all asking “How the hell do you turn a dark brooding slow movie, the greatest of all time, into a pin ?” This is how.

The best comparable ? How would you make a pin about a Pest Control company that kills mice ? Mousin around.

They tried that with the GF pin. It doesn’t work for me, but I’m sure it does for some. This explains the lighting, the animations, the cast figures including tommy gun, the music. It is as if you turned the Godfather into a Saturday morning kids cartoon. It’s an interesting take for sure.