I think it would be cool if they could make games that would interest a younger audience such as a Fornite theme perhaps? I know that if my son and all my sons friends saw a Fornite pin in my house they would go completely insane! It's so damn popular and I hate to admit this but... I like playing it too LOL
It could possibly reach a broader audience, and get younger demographic possibly into the hobby? It doesn't have to be Fornite... But think of all the popular things out today kids like Call of Duty...Pokemon things like that...
You probably can make a pin that is pretty amazing that anyone would like! I don't know though, and I could be totally off base here and completely naive to think those can be popular I dunno, just a thought...