Quoted from RebelGuitars:for the Gottlieb company's new venture called Alvin G. Co.
Good luck with the sale. Looks like a nice example.
FYI though.... Alvin G & Co. had ZERO affiliation with Gottlieb. Yes, Alvin’s dad started D. Gottlieb & Co. in 1927, but the family was officially done with Gottlieb and pinball with the sale of the company in 1977..... until March of 1990 when Michael and Alvin decided to start their own company.
Not only was Gottlieb/Premier not affiliated, they even took legal action against Alvin and would not allow him to use his last name for the new company. The original name was A. Gottlieb & Co, then briefly A.G. & Co., before finally settling on Alvin G. & Co.