Sorry, look like I forgot some important info
We will only operate between 2 to 4 evenings a month. Demographic is low, more is unlikely to bring more people, but we'll see in the future. That is how the few clubs in Switzerland work, not enough people.
We are not opening a business but a non-profit; we doubt we'll get even but that is fine, that is a hobby we'll manage on top of our job.
I thought of facebook ads, but tv is clearly a nice idea.
Tournaments will be organised, I am already in touch with our IFPA director.
Locals are not really the target anyway, we are 1000 locals when summing up the 3 villages in the area, which is a mountain/farmer area.
Target audience is the pinheads who would not travel up to 2 hours to the nearest club, in the german speaking part of Switzerland. We are in a central position where most people would only need to drive 1 hr max to reach us.
Swituerland is small
Worst case, we'll do this for a year and it'll be a nice place to hang out with the friends.
We'd love a shuffle alley, but that's extremely hard to find here.
Do you think it would need a small area for people to seat, chat... or pins only?
What do you expect to find when you go to one?