Quoted from Tilt:Really surprised that P-Roc will not be there, They have dragged their games there for many years with never actually getting one out in the wild. Now, there is one in the wild in Sacremento and they are not doing expo, really odd to me
They're busy building/shipping games. Going to a show takes money and people out of that process. Since they've got a line of orders to fill, they're focusing on that for now (at least, that's the gist I got from the last public update they sent out).
I'm guessing there's been ... uh ... friction ... with a certain show organizer, too.