I’m assuming that the reason for this is to try and drive more sales on to the site, thereby increasing revenues. The thing is that if you commit to an auction here, I’d assume it blocks you from listing your pin elsewhere. A lot of sellers already offer a slight “Pinside Discount” on their pins bc they know that the community here is more educated on the factors that drive pricing, and will push back on poorly priced listings. The benefit of an auction for the seller is that it should theoretically drive a higher price for your sale, but sellers aren’t listing here to drive the highest price. They’re listing here to drive the quickest sale.

So for the people who are already willing to take a lower price to sell a pin faster, you’re asking them to reduce the audience who will see their listing (ie not also listing on FB or CL where more newbies are likely to start), plus they have to wait for a listing to close before they can see the $. For the people who want to drive the highest price, you’re asking them to list on a site that is the least likely to overpay (ie the most educated buyers) and again commit to a smaller subset of buyers.

With that in mind, what’s the value proposition that Pinside would be offering to make the deal attractive to one or both types of pin sellers that would drive a greater volume of listings to the site?