Does anyone know how much Stern pays for the licneses? If I had to guess, I'd say it would close to nothing. When Stern does a pinball machine with a license, it somewhat helps promote whatever license it is based on. Playboy and Harley Davidson, for example, benefit a lot when the pinball machines baring their names are shown on TV shows. Heck, Harley benefits from its machine being in bars . . . it's free advertisement.
Does anyone on here know how much a license costs for Stern to get? (Granted, I'm sure its different each time.) If someone were really bored they could go through the records of some of the publically traded entities that have granted licenses, and see exactly what - if anything - was paid to them by Stern.