From looking at your photos, I would check the dip switches on the Rottendog flipper board and make sure they are set for your table.

It looks like those dip switches change the behavior of the flippers.

Edit: Just did a zoom in on the picture. The dips are backwards. Star Wars is suppose to be 110100, but you have 001011.

Take a picture of the dip switches. I can easily spot any issues.

Ah, I see! The switch box is upside down. This is most likely an oversight by Rottendog, since there is a giant 0 and 1 on the board (and a diagram below them).

Try this! From left to right put the dips to these positions.

Down, down, up, down, up, up