Quoted from CGC_DougS:
If all we did was produce pinballs, it might be so much easier. However, many of you know that this building still produces a lot of cabinetry and other wood products for the professional coin-op amusement industry as well as a complete line of other products that we sell under the CGC name. Yes, we are super busy at Chicago Gaming and forgive me if I only get to Pinside on occasion. Here is a bullet point update and some news surrounding CGC:
• In addition to starting the production of Attack From Mars, we are also are putting the final touches on our new assembly line. Yes, we are still on course to start shipping pinballs in May. At first it will be slow, but we hope to get up to 15 games per day within a few short weeks. This line will run 6 days a week.
• The first quantity of games off the line are going to be AFM Special Editions. These games will be shipped to our dealers worldwide for the purpose of pinball festivals, trade-shows, and display models. After that our focus will turn to producing Limited Editions.
• Yes, there is still a lot of demand for MMR. In fact, we have orders for nearly 500 games standing at this point. It is our plan to build the first 500 AFM pins and then break to make the next run of 500 MMR’s. Following the MMR’s it will be back to AFM.
• As many of you know, the original artist, Doug Watson, was involved with the design of the LE topper. He hand sculptured the new Martian out of clay, provided the city background artwork, and prepared some conceptual drawings. CGC did the remaining engineering work. What you don’t know is that Doug Watson was also involved in creating some playfield back panel artwork as well. I am not going show any images of this, because I want to keep you all in suspense. However, it will be installed on the very first machine out of our building. I know you’re going to love it.
• Yes, even the very first AFM will be shipped with the mylar and metal hole guards installed.
• For the past few weeks, we have had the first AFM put on location in Chicago, Logan Arcade. With the exception of one coil issue, the game has been playing flawlessly. This is the same prototype pin that appeared at the TPF and the Amusement Expo in Dallas, Texas. This one game has probably already seen more play than most pins will ever encounter in a life time in someone’s home.
• I promise to post more pictures and information as the first games are being boxed.
Thank you for all of your enthusiasm.
15 machines a day, 6 days a week as an initial target. That's serious numbers. Nearly 3500 a year.
That clearly shows they want to expand on what was essentially boutique for MMr previously, as supply was so low and price so high.
If an updated MMr comes at a more affordable price and in serious volume, and there's another new remake in a year's time, they could vye with JJP for the title of second largest producer of machines by volume. Not sure any of us saw that happening.
Presumably the line could be expanded if demand allows.
Much higher production is definitely good news for consumers, and will place pressure on prices - something CGC as producers of most of their own parts are ideally placed to benefit from, relative to competitors.
I assume as CGC have decades of production experience, the target is realistic, unlike other notable claims. Heighway's claim of 12-14,000 machines per annum in 2014 (only behind ~35k units now), and subsequent targets of 3-4000, then 100 per month, for example.
Anyway, best news in pinball that I've heard in my 2 years in the hobby ... and this from someone that thought they'd have no interest in AFMr and was lukewarm on MMr.