Joe, you are correct, but I am assuming this product is marketed for hobbyists that will not be cutting much other than acrylic and other easy to cut materials. I could be wrong...
Yeah, the cloud thing is gimmicky and the lack of air assist is an issue, but again, this is not for professionals.
This is going to end up falling into the category of the 3D printers that allow you to print "from the cloud" or from your iPhone or iPad. These will sell to people that will use them once or twice and toss it in a corner. It's a sad reality.
This may be a good way for the younger generation who does not understand this type of technology to get their hands on it, but the cost is way too high in my opinion.
Also keep in mind that lasers are very dangerous tools. Aside from the fire risk, if you put a piece of PVC in there and attempt to cut it, it can kill you very quickly. If you manage to live through it, just toss the laser in the garbage as it will be completely destroyed.