Quoted from edednedy:

There's quite a bit going on here for a 1963 game. I don't really care for those rollover lanes behind the flippers, but some skillful nudging helps. Skill is also required to avoid hitting the lit drop targets until you have the center score reel on the highest possible number. The drop targets don't automatically reset. You have to go through one of the three upper lanes to reset one of both targets. You don't want to waste knocking one down with a low center reel score, because at 10 times the reel value, the scores really adds up.
Before playing it, I didn't think it had much going for it. But there's a lot more to it than meets the eye. Add to that, the great artwork and the fact that you can get an extra ball. I wouldn't hesitate.

Quoted from AndrewP:

I should record a video sometime and put it on YouTube.
I love love love my machine. It’s beautiful in person.
It can have brutal drains because it’s a fast machine. Those flipper lanes aren’t a problem, though, you can always nudge out of them back onto the flipper. I can’t remember if I posted the full rule set in my review.
There are three upper lanes you can hit with the plunge to reset drop target(s) and award extra points when lit. So the plunge is fun.
There are two standing targets that light the green or yellow pops, and two rollover buttons to extinguish them. Lighting either pop, or advancing the center playfield reel to the ‘star’ position will light the center standup target for ‘same player shoots again.’ So that’s something to do every turn.
Shooting a bull earns 1X or 10X what is shown on the center playfield reel (10, 20, 30) and is probably the main attraction, as mentioned previously.
Its a two-player game, so all the objectives are designed to be reached on a single turn. We like playing it competitively in my household.

Quoted from Eric_S:

Well, it can't be any worse than Bally's El Toro...

Quoted from TwinDavid:

Williams was putting out phenomenal titles in the 60's and El Toro is one of them! Kordek was a genius, and the artwork is stunning. Get it, you won't be sorry!

Quoted from fredsmythson:

WMS El Toro was my first machine I bought many years ago. And I still have it... Lot's of shots with great artwork. Not an easy machine with the two outlanes next to the flippers. Find it more physically demanding to play, because of the 2" flippers and the position of the outlanes. Get it if you can. At $1200 it should be working properly and the cosmetics should be above average.